The Department of Homeland Security, created in the wake of the 9/11 terrorist events, represents the largest reorganization of a governmental agency in 50 years. With this reorganization, as well as a new emphasis on the security needs of the nation and its citizens, a governmental homeland security policy was developed. Events since 9/11 have demonstrated the need for a dual emphasis within the homeland security and emergency management (HSEM) enterprise; that is, there is a need for educational capabilities that encompass both fields. As applied disciplines, scholarship within HSEM has always had links to evolving practices within the professional field. The increasingly complex demands faced in emergency management and homeland security require that higher education institutions better integrate ideas from the two fields to more effectively educate emerging professionals. This study demonstrates practitioner consensus regarding the importance of an integrated HSEM curriculum that can meet the needs of the workforce. The use of best–worst scaling (BWS) and total unduplicated reach and frequency serve as a novel research tool for the query of practitioners and their assessment for the need to integrate HSEM educational themes. BWS serves as new quantitative approach in which to demonstrate the need for HSEM integration and simultaneously serve as a research methodology for future analysis by HSEM educators and researchers.